First, Break All the Rules
What the World’s Greatest Managers Do Differently
Marcus Buckingham and Curt Coffman
Marcus Buckingham is a British-American New York Times best-selling author, researcher, motivational speaker and business consultant and Curt Coffman is Employee Engagement and Corporate Culture visionary. Both have had long-term experiences with Gallup Organization at the leadership level, immersed deep into measurement and analysis of human attitudes, opinions and behavior.
First, Break All the Rules tells us a thing or two about the greatest managers in the world. There is no mold or pattern to them, except that all of them threw away the conventional managerial wisdom in search of their employees’ excellence.
Strong, vibrant workplaces are unique in many ways except one – all consist of confident, passionate, determined and dedicated employees. The book first reveals twelve key questions, in their particular order, that represent the simplest and most accurate way to measure the strength of the workplace.
You will also discover one single insight that is the source of wisdom of tens of thousands of great managers interviewed in the research process that forms the foundation of managers’ success.
Great managers select the right talent, define expectations, focus on people’s strengths and find the right personality-job fit. These are the four keys to unlocking the potential of great organisations, and the book further teaches how to use these keys in practice.
With wealth of case studies and practical examples, written in a simple, everyday language, First, Break All the Rules delivers continuous sequence of ‘aha!’ moments and is a read difficult to put down. Any passionate CEO will devour it and crave for more. And there is more – Now, Discover Your Strengths is a sequel written by Marcus Buckingham and Donald O. Clifton and Go, Put Your Strengths To Work was written by Marcus Buckingham alone.